Some samples of my work

I will be adding to this page with other creative endeavors.

My personal/freelance/pet projects

angf.org
The redesigned site for this organization started as a gradute school project. The Asociación nacional de grupos folklóricos is a national non-profit organization that holds an annual dance conference. We are in the process of revisiting the design for 2009.
Screenshot | Visit site

Some professional work

Examples of my work in various jobs I've held throughout the years.

Current Employer
Merchandising search banners triggered by keywords to let online shoppers know that their search terms/results qualify for extra savings.

Online Application Form Flow
This initial information architecture document introduced the direction our designers should take in creating the look and feel for an online banking application.

Customize Dispaly Use Case
Use case documentation takes a lot of research, effort, and work. After submitting the report, we present and defend our research as upper management and information technology present their questions and challenges.

Usability Test Report
As a web analyst, I conducted several usability tests that culminated in a final report with recommendations.

Academic assignments

Some of my work submitted as a graduate student in Texas. Working through my Master of Arts in Communication Studies, most of my focus was on communication in popular culture.

2-page Magazine Layout
This was an excercise in layouts using Adobe InDesign. I wrote an article about Peruvian ceviche.

Communication and the Bus
This research paper details a semester-long qualitative study conducted on a bus route that travels through downtown San Antonio, Texas. I observed and documented patrons' activities around public spaces, then interviewed a few participants who regularly partake in this area of social communication.

Semiotics and AUM Theory
How does popular culture communicate in society? This research paper is a critical content analyzis of a popular television show using semiotics and anxiety/uncertainty management theory.

The Commodification of Selfishness
In this critical study of various popular female characters, I delve into that fascination of how a princess is defined and designed in the animated fairy tales of Disney. The princess is always on a quest to find her true love.